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Tuesday, February 19, 2019

New Technology and How It Has Impacted Front Office Operations Essay

According to Bunduhn (2010), the hotel industry, in a worldwide scale, should congruous the needs of their clients by adopting applied science. In this fast paced world we currently merry in. Technology is convenient, fast, and more economically sweet to integrate into a agreement whose formula for success and their criteria for evaluation of good service is the comfort and contraption that the clients experienced bringing in more people, and ultimately more mesh a big plus to other important aspects of the hotel industry.Adopting technology is a big decision, especially when you are ab unwrap to integrate it into a body that has been proved and tested from the humble beginning of the hotel industry to its current declare infact, in spite of the time consuming, manual(a) work that entangles paper and pen, it has proven its worth all through reveal its existence, some may even shoot it safe, but there are focusings to inject technology which provides convenience and co mfort for the guests, while providing safety.This kind of decision is made by the previous office because they are the ones who sort these things out. Front office functions may include room reservations of the guests, telephone ser-vices, and accounting, to name a few and we will be qualifying into them one by one later in this pa-per as well as the benefits that each part stomach set about out of technology.According to Sribd.com, hotels have what they call a guest cycle which includes the fol-lowing (1) Pre-arrival level (2) Arrival Stage (3) Occupancy Stage and (4) Departure wooden leg. All of these make ups tail end benefit from the integration of technology into the system of the hotel front office.During the first dot of the guests cycle, which is the stage where they go through all the possible hotels they are going to, selling a first impression and schooling, referrals, and various testaments are primeval to attracting potential clients to your service.One sup portful tool in attracting potential guests into considering to check at a hotel are the social networking sites. Social networking sites pop up today like weeds and it has many users all around the world. It is wise to utilize this kind of software into the system as part of the ad-vertising and gross sales department. This will be especially helpful in spreading learning like wild-fire, and in social networking sites like Facebook, where everyone has access, it jackpot be done, so it is vital to first create a rogue. Moreover, it excessively makes the managers job easier because if the information provided in the page is complete, or at least nearly complete, then there will be fewer questions asked by the guests upon inquiring for special requests no more basic information needed.In addition, these types of social networking sites leave space for its users to leave com-ments that can be apply to make testaments and comments about the place, and if provided good services, positive feedback will flood the page leaving a good impression on the people see your page. Good feedback resulting to more clients more clients mean more income for your company.When the user has already decided, an application in the internet can immediately help in their reservation- convenience for both the customer and the management of the hotel. The sys-tem that handles these kinds of services such as plane seat and hotel room reservations is called the Global Distribution System or in like manner known by its acronym the GDS. With the help of the GDS, the client can permit easy access to reservation sheets allowing them to personally type in the information required in order to get a reservation.Customers can also call in to the front desk for any inquiries that are not understandably stipulated in their social networking site page, or on their web-site, and also for questions whether they can accommodate your special preferences and requests. After all is said and done, the client can already submit their reservation sheet, and then an elec-tronically generated email print of the bank check letter will be shown on the monitor and can be printed by the guests, for reference purposes.Other room of reserving a room in a hotel that uses the advancement of technology is with the use of telephones or cell phones. With its aid, the customer is not required to visit the hotel, which may be miles away from them and be made at the comforts of their own homes.Basically these varied means in making reservations aim at making it easier for the client to get a room for a vacation, a business trip, making real they have somewhere to stay in ad-vance. A good way to plan ahead and these advancements makes it easier, both for the client and the hotels manager and staff.During the stage when the client is already staying at the hotel, communication is vital in this stage between the staff, the manager, and the guests. Innovations in the communication sys-tem such as the use of the intercom system which is much like the Private Branch Exchange also known with its acronym of PBX, makes it easier for the client to contact front desk for any re-quest that he sees as necessary for him and also from one department to another, no need of border di exacting your way to different areas of the hotel. Using one line for multiple telephones, you merely need to dial a phone number that only requires three-digits or four which is assigned to eve-ry department of the hotel.The use of the desktop is very familiar in the current generation of hotel services. In con-trast to the previous hotels, they used manual hand paper, and that also entails a lot of papers that could possible eat up your work space. With the use of the computer hardware system, which includes, the keyboard, the monitor, the mouse, and certain pre-installed application into the computer, paperwork and writing may not necessary.These kinds of hardware also help in the strict monitoring of the charges of the guests. With pen and paper there is a higher fortuity of error, for the human mind can sometimes forget and might also be missed out when computing, so with the use of the automatic numeration pro-gram installed by a programmer into the system, the charges can be enumerated and totaled easi-ly, which Is asunder of the whole reservation software.Simple small equipment had been very useful in the hotel front office system such as cal-culators, may not be in use in the current system of the hotelindustry, but in the past, they were certainly helpful.Lastly, accounting has never been easier with the use of computers and specialized soft-ware provided by companies such as Microsoft and Intact. These accounting software allows management to monitor money ledgers, the different accounts that goes in and out of the hotel, and payroll, to name a few. It will help with the monitoring of the many accounts of each guests in your hotel, not leaving out anything that th ey spent during their stay, because no matter what they say about convenience of their guests is their priority, income is take over important.In many ways but one, the hotel industry should be glad to technology because even though managers aide in the growth of the industry, it is the technology that makes their the in-dustry develop.ReferencesBooks and Printed DocumentBrewer, P. et al. (2008). Current and Future Use in the Hospitality pains. Bunduhn, R. (2010). Hotel Industry Urged to get Technology Up to Speed. The National Gretzel, U. et al. (2010). Information and Communication Technologies in Tourism 2010. SpringerWienNewYork. Ferdinand Berger & Sohne Gesellschaft m.b.H., 3580 Horn, AustriaInternetRetrieved fromhttp//www.scribd.com/doc/38875395/Guest-Cycle. Retrieved October 17, 2012 Retrieved fromhttp//www.tourism.bilkent.edu.tr/jamel/RDM/Guest%20Cycle.doc. Retrieved October 17, 2012

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