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Wednesday, May 1, 2019

International entrepreneurship -2 Essay Example | Topics and Well Written Essays - 4000 words

International entrepreneurship -2 - Essay ExampleUntil the 21st century, there were a number of world-wide entrepreneurs who dumbfound developed great products that are currently used by people across the world. This paper depart however focus on the activities and the birth of vigorous and electronic giant orchard apple tree Inc. the birth and festering of Apple will be critically analyzed with a bias towards its strategies, international market shares, outgrowth trends and the potential. The entrepreneurial spirits of the founders who coined and pursued the idea to the end will also be evaluated in collection to develop an idea on the challenges and strengths that the community possesses. Introduction The purpose of this report is to endure an in-depth analysis of a company that is considered as a perfect example of an international entrepreneurship project. Apple Inc, a company base in California United States will be studied with an aim of getting insights into the comp anys profile and practices. In doing this, the report will review the motivations and the reasons for starting the course. The personal profiles of the founders, educational backgrounds, family information and pecuniary abilities will also be evaluated. The market share and capitalization of the company will also provide great information of the companys growth progress and abilities as compared to other market players and competitors (Beech and Jiang, 2012). visibility of firm Ref Description Response 1.1 Company age Apple Inc is today 36 geezerhood old, having been established in 1977 by three young entrepreneurs. Its based in Cupertino, California (Beech and Jiang, 2012) 1. 3size (no of employees/ sales turnover) Today, Apple Inc has over 72,800 employees in worldwide working in their laboratories, retail stores and operating their online stores (Apple, 2013). The companys Market capitalization is $416.46 billion in 2013, a value which has shown significant improvement when co mpared with the previous pecuniary year (Linzmayer, 2009). It also had a Total sales of $164.46 billion in 2013, a value that amend if compare with the previous years (Beech and Jiang, 2012). 1.4 Industry sector Apple Inc operates under Computer, information technology and mobile telephony industry and is today operating in the entertainment sector through its online music stores (Lashinsky, 2012). primary(prenominal) offerings The products offered by apple Inc include Computer hardware such as mackintosh computers, apple computers (Martin, 2011). The company also markets Computer software such as iMac iOS operating system, iCloud Mobile devices such as Apple Smartphone, iPhone Audio digital devices such as iPad, digital audio and music stores. 1.4 Main domestic/international market Domestic market include United states of America International market include Europe, Asia oddly China, South American countries and Africa. 1.5 If international, no. of markets percentage of sales a s exports The total percentage exports to china during the monetary year 2012 were 5%. Europe constitutes the major percentage of apples international exports at 14% in 2012 (Martin, 2011). Demographic profile of entrepreneur Ref Description Response 2.1 Age, gender, education, marital status Steve jobs remains the main entrepreneur and brainchild behind the apple we see and know today He Started the business while 22 years old. Steve went to reed college but dropped out before completion. He was a pane of glass Buddhist believer and was married to Laurene Powell and

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